ANESSA is Asia’s leading sun care brand under the Shiseido Group, globally celebrated for its advanced UV protection technology and skincare benefits.

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During the major product launch event featuring global ambassador Jackson Wang at Takashimaya Department Store, introducing Pickypic’s photobooth served as a highly effective marketing tool. The interactive photobooth naturally drove customer engagement, generated massive foot traffic, and amplified the campaign's social media reach as attendees captured and shared their branded physical photo prints. By turning event visitors into active brand promoters, Pickypic played a crucial role in maximizing the overall marketing impact of the launch.