innisfree is a leading Korean natural beauty brand globally recognized for harnessing the pure, potent ingredients of Jeju Island to deliver eco friendly and high performance skincare solutions. During the 2024 innisfree x Wiggle Wiggle collaboration campaign in Singapore, Pickypic partnered with the brand to bring a playful and vibrant photobooth activation to key store locations, including Takashimaya and Bugis Junction.

​

To complement the fun, colorful design aesthetic of Wiggle Wiggle combined with innisfree’s fresh brand identity, Pickypic provided customized photobooths that allowed shoppers to capture joyful moments and instantly receive physical prints. This interactive experience successfully drew heavy foot traffic to both stores, enhancing customer engagement and amplifying the buzz around the limited edition collaboration.